A love of travel. A world of possibility. Find your next chapter

25 practical guides

Your next chapter in travel.

Explore becoming a travel agent, plan a business and build a service your customers can trust. Clear answers, practical worksheets and useful next steps.

Explore joining Unlocked

Find your starting point.

Choose where you are now, then follow the guides in a useful order.

Find your route into travel

Qualifications, career changes, homeworking and a practical start.

6 guides

Plan your travel business

Compare the models, understand the costs and build a clear plan.

8 guides

How travel agent commission works

Follow a worked commission example and check your share, deductions, business costs and payment timing.

Read the guide

Questions before joining a travel business

Compare the fees, training, support and responsibilities in the written offer.

Read the guide

How to start a travel agency in the UK

Follow a seven-step UK travel agency launch plan. Compare business models, plan startup costs, check selling arrangements and test your first enquiry.

Read the guide

A practical travel agency business plan

Build a travel agency business plan with a practical worksheet for your customers, service, selling model, marketing, operations and financial assumptions.

Read the guide

Travel agency startup costs: build your own budget

Budget for a travel business with a worksheet separating joining fees, monthly costs, optional marketing and cash flow from booking and commission values.

Read the guide

What is a host agency for travel agents?

Understand a hosted travel business, agency systems and supplier access, and clarify the responsibilities, costs and customer support in your agreement.

Read the guide

Travel agency franchise, hosted agent or standalone business?

Compare a travel agency franchise, host agency and standalone business. Use practical cost, branding and training questions before choosing your route.

Read the guide

Travel agency licences, ATOL and ABTA: what to check

Understand the difference between travel training, agency arrangements, ATOL protection and ABTA membership, with checks for your proposed selling model.

Read the guide

Connect with your customers

A recognisable brand, useful content and a better enquiry journey.

7 guides

How to choose a travel agent niche

Choose a travel agent niche by customer needs, product access and your knowledge. Use a comparison worksheet to test a specialism before committing.

Read the guide

A practical marketing plan for a travel agent

Create a travel agent marketing plan with a clear audience, useful content, a working enquiry route and a simple review of customer quality and time spent.

Read the guide

Lead generation for travel agents: from interest to enquiry

Build a travel agent lead generation process using useful search content, referrals and clear enquiry forms, then review fit, follow-up and conversion.

Read the guide

Social media for travel agents: useful content, clear enquiries

Plan travel agent social media around useful advice, accurate trip details and a clear contact route, with a sample content week and practical checks.

Read the guide

A travel agent website checklist for trust and enquiries

Check a travel agent website for clear service pages, mobile usability, useful search content and enquiry forms that connect visitors with the right help.

Read the guide

How to approach your first travel agent client

Prepare for your first travel client with a clear brief, reviewed research, checked quotes and a respectful follow-up process through your agency framework.

Read the guide

Travel agency branding: create your own brand brief

Create a travel agency brand brief with practical examples. Define your audience, service promise, name, tone and visual style before launching.

Read the guide

Look after every booking

Research, records and customer care from the first conversation.

3 guides

Plan your next holiday

Bring the right details to a conversation with a travel specialist.

1 guide